March 17, 2020 Medina Comm. One of our many marketing and advertising services here at Medina Communications is outdoor media buying, or out-of-home advertising (OOH), such as billboards. You may ask, how effective are billboards really? But according to Hubspot.com, OOH advertising is 382% more effective than widely viewed TV ads. In 2019, we happily partnered with ExtraHop to provide … Read More
Think outside the media cakebox
August 23, 2019 Bryce King, Creative & Digital Director If you did a deal with a media company, and it started with a cake, you might have a problem. We cranked up a new client on the radio and wouldn’t you know it, other stations came out of the woodwork. One station in particular got our attention when they dropped … Read More
Media Buying
Media buying is a lot more art than science. Consumers have a multitude of media choices ranging from traditional to digital. With so many media options, there is a great opportunity to be creative with media choices, but it’s also far more complicated. Media buying begins with developing a media strategy that fits the broader marketing strategy. For example, the … Read More
Top 25 DesignRush’s Ad Agencies
https://finance.yahoo.com/news/best-advertising-strategies-2019-plus-101500966.html 80 percent of consumers search for an authentic brand to follow. DesignRush rounded up the top advertising strategies of 2019 that promote brands effectively and grow consumer bases successfully. NEW YORK, Feb. 19, 2019 /PRNewswire-PRWeb/ — 80 percent of consumers say an authentic brand is a top factor in deciding whether or not they will follow a brand – and … Read More
Alpha Bay
Medina implemented a full rebranding campaign for this POS company including logo, website, UX, icon pack and supporting materials.
Gate
Gates Corporation engaged us to buy national trade publications. Our tenacious negotiation style saved Gates 45% on the total media buy.
Dish Network
Struggling to find impactful and effective designs, DISH engaged us to produce materials for their direct marketing and retail POS.
Red Robin
We increased reach and frequency by 40% without additional budget and helped national sales reach record levels.
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